Online Survey by my3q 

Service marketing and social media how to influence the event management in hospitality industry
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Hi, I m an Edinburgh Napier MSc marketing with Festival & Event Managment student, I would like to conduct a survey to define and evaluate the trends and concept of service marketing and social media in the event. The questionnaire is used to statistic the information for my master academic. Please spare a few minutes of your valuable time to answer this simple questionnaire. Thank you very much!
1*    What's your gender?
Female Male
2*    What's your age?
Below 18 18-25 26-30 31-35
36-40 Above 40
3*    What's your marital status?
Living with significant other
4*    What's your high education level?
Primary school
Secondary school
Associate or diploma degree
Bachelor's degree
Master's degree please specify:
5*    When do you access/visit social media?
Dining At work
Before you go to bed please specify:
6*    What kind of social media function do you use?
Keep in touch with friends and family
Buying and selling
Meet new friends
Communications (Telephones, E-mail)
Entertainment please specify:
7*    What is your first-impression of hospitality service?
Positive Polite Neutral
Negative please specify:
8*    Which of the following reason are most engage you to purchase with the product or service?
Word of mouth
Service or product quality
How do you effect of your chosen in the service?
Very Satisfied Satisfied Neutral Dissatisfied Very Dissatisfied
13*    What aspect should social media improve in marketing?
Convenience Efficiency Interactive
Communication please specify:
14*    Do you think social media attracts consumer intent?
Yes No
15*    Do you think social media and marketing service enhance communication in the event?
Yes No
16*    Do you think social media can enhance the transparency of event management and the hospitality industry?
Knowledge of the concept
Service quality
Convenience please specify:
17*    Do you think social media can enrich the mass market?
Interaction between the organization and the participants
Different types of the events
Great promotion platform please specify:
18*    What do you think are the following aspects of social media impact on event management and the hospitality industry?
Reputation Convenient
Effectiveness Autonomy
Easy to use please specify:
19*    Are you interested in knowing more about current trends in social media through service marketing?
Yes No
20*    Overall, how satisfied or dissatisfied are the social media with the service marketing?
Very satisified
Somewhat satisfied
Neither satisfied nor dissatisfied
Somewhat dissatisfied
Very dissatisfied
21*    All in all, what do you think of the trends in social media and service marketing?
22    Do you have any other ideas or problem about social media with the service marketing?

Questions with '*' sign must be answered


Please note your answers will be open to public.
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